Duration Language Mode of study

1 year; 1.5 years Bulgarian Full-time

The programmes forms in-depth knowledge and high qualification in the fundamental and applied aspects of economics and management of commercial business related to the development of competitive strategies, the study of domestic and international markets, risk analysis and risk management, information technology in trade, personnel management, controlling, etc. The course content reflects a number of current problems in the theory and practice of marketing.

The graduates are able to find employment in several areas: at middle and senior levels of management of companies specialized in marketing of consumer and industrial goods, including small and medium businesses and large retail chains; to occupy managerial and executive positions in strategic and operational management of all business units, regardless of their sectoral affiliation and form of ownership; to work as specialists and managers in functional management units and sales departments of enterprises involved in production, foreign trade, banking and insurance business, tourism and services and social activities; to work as specialists and experts in the field of trade in state and municipal administrations and NGOs (non-governmental organizations); to apply their knowledge and skills as trade representatives and agents or business consultants; to successfully run an independent commercial business, etc.

Specific courses:

• Basics of commercial business
• Commerce organization and management of commercial operations
• Planning and analysis of commercial enterprise

Specialized courses:

• Contemporary forms of commercial business
• Competitiveness of commercial business
• Commercial policy of European union
• International Trade
• Master Semester
• Risk management in commerce
• Marketing Research
• Logistics in commerce (elective)
• Quality management in commercial business (elective)
• Controlling (elective)
• Globalization (elective)

Expected knowledge and skills after acquiring qualification:
The training in "Global Commercial Business" provides knowledge and skills in fundamental and applied aspects of economics and management of commerce-related contemporary forms of commercial business, developing competitive strategies, international commerce, commercial policy of the European Union, the study of domestic and international markets, risk management in the business cycle, commercial logistics and controlling in the commercial business, current issues of globalization, management of projects within the master's seminar and more.

Employment opportunities upon graduation:
The graduates are able to perform the following basic functions and activities by occupying relevant positions in various fields of secondary and higher levels of management: managers of high level in large companies, organizations, companies, cooperatives and holdings ministries; Heads of major structural units operating in strategic planning, marketing, controlling, organization, coordination, human resource management, information service and e-business, etc.; economic, organizational and managerial activities in the field of marketing researches of market and logistics; management of individual activities sides of specialized commercial companies including in small and medium businesses and large retail chains; specialists and managers in functional management units and sales departments of companies; specialists and experts in the field of commerce and local administrations and non-governmental organizations and others.